You became a wellness coach to change lives.
Not to spend your Sundays editing reels.
Right now, the clients you could genuinely help are scrolling past you and booking with louder coaches. Imagine a social presence that finally matches how good you actually are: consistent, personal, and quietly bringing you the right clients while you focus on coaching them.
No pressure, no pitch deck. Just a real conversation about what social media could look like when it's off your plate.
Sound familiar?
You know social media matters. Your future clients are scrolling Instagram right now, looking for someone exactly like you.
But between client sessions, program building, and actually having a life, social media keeps sliding to the bottom of the list. And when you do post, it feels like throwing content into the void.
You post in bursts, then disappear for two weeks (and feel guilty the whole time)
You've saved 47 "content idea" Reels you'll never actually make
You know your story and expertise could connect with people, but turning that into consistent content feels like a second job
You've thought about hiring help, but most social media managers just want you to hand over a content calendar and approve captions. You'd still be doing the heavy lifting.
Here's the thing: your people don't need you to be a content creator. They need you to be their coach. That's where I come in.
Amy Hamilton, Soundscapes Tulsa
“I am getting more inquiries about my business that are a direct result from my sprint with Madeline. Prior to my re-align and update, I rarely had inquiries about my service. I feel confident that that’s because of the strategy and conversion-focused elements she put in place.
Madeline is an amazing resource of knowledge, creativity, expertise and design. I am forever grateful to have worked with her in taking my business to the next level!”
Fully managed social media, built around you
This isn't a template package or a "we'll post 3 times a week" service. I build a social media strategy around your coaching practice, your personality, and your ideal clients. Then my team and I run the whole thing.
Step 1: Strategy
We start with your goals, your voice, and who you're trying to reach. I map out monthly content concepts designed to attract the clients you actually want to work with.
Step 2: Raw Content Production
Each month, you get a simple, specific filming guide. What to say, how to shoot it, right from your phone. Most clients spend under an hour a month filming. That's it. That's your whole job.
Step 3: Well, everything else.
Editing, captions, scheduling, posting, engagement. Your content goes out consistently, in your voice, without you touching a scheduling app or writing a single caption.
Blair Drake, Int[e3]grated Solutions
“When I came to Madeline for help, I was completely lost when it came to branding and creating my initial marketing assets. She was cool, calm, and collected and made the experience so smooth and approachable. She is truly a partner to my business and I would highly recommend her to anybody looking to create a cohesive and impactful brand. ”
What’s Included:
Custom monthly content strategy built for your coaching niche
Filming guides so simple you can shoot everything on your phone
Professional editing (Reels, graphics, the works)
Captions written in your voice, not generic "wellness speak"
Full scheduling and posting management
Community engagement so your comments and DMs don't collect dust
Monthly performance summaries so you always know what's working
Meet your New Marketing Director
I'm the founder of Aligned Marketing, and I've spent my career as a marketing director for small businesses. Not an intern with a Canva account. A strategist who's built and run marketing for businesses just like yours.
So, is your business reflected authentically on social media? Health and wellness coaching is the ultimate personality-driven business. People don't hire a coach because of a perfectly curated grid. They hire you because something you said made them think "she gets it."
My job is to capture that and put it in front of the right people, consistently, without it consuming your week.
I keep my client roster intentionally small so every account gets real strategy and real attention (not a junior team member with a checklist). When you work with Aligned Marketing, you work with me.
Mary and Scott Hale, The Grand Western Tour
“Working with Aligned Marketing has been an easy and extremely satisfying experience. For the past 6 years, we knew we needed someone to broaden our social media presence as well as make it current with today’s digital age, but we didn’t have the knowledge, expertise or the time. Madeline and her team didn’t just take it off our plate, they exceeded our expectations by a mile. Their creativity, attention to detail and understanding of our mission is tremendous.”
Is this the right fit for you?
This is for you if:
You're a health, wellness, or nutrition coach ready to grow
You want social media completely off your plate
You're willing to film short clips when we tell you what to shoot
You believe your personality is your best marketing asset (it is)
This probably isn't for you if:
You want to stay heavily involved in day-to-day content decisions
You're looking for someone to just schedule posts you've already made
You want overnight virality (we build sustainable presence, not lottery tickets)